Real Reel™ – Privacy Policy & California Privacy Rights
Last Updated: February 1, 2026
Part I – Privacy Policy
IMPORTANT NOTICE
This Privacy Policy explains how Real Reel™ (“Real Reel,” “we,” “us,” or “our”) collects, uses, discloses, and protects information in connection with our websites, newsletters, PDF reports, research publications, data products, events, video and audio content, and all related services (collectively, the “Services”).
By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy.
1. Scope and Applicability
This Privacy Policy applies to information collected online and offline in connection with the Services, including through websites, email communications, newsletters, downloadable materials, event registrations, surveys, recordings, and interactions on third-party platforms where Real Reel content is distributed.
This Policy applies to users located in the United States and internationally, subject to applicable law.
2. Information We Collect
We collect several categories of information:
(a) Information You Provide Directly:
This may include your name, email address, company or affiliation, role, billing information, registration details, messages you send to us, and any information you provide when subscribing to newsletters, registering for events, purchasing reports, or contacting us.
(b) Newsletter and Communication Data:
We may collect subscription preferences, delivery status, and engagement metrics such as opens, clicks, and responses, where available.
(c) Event and Recording Information:
For events, we may collect attendee details, registration data, check-in records, and may capture audio, video, and images during events.
(d) Device and Usage Information:
We may automatically collect IP address, browser type, device identifiers, operating system, approximate location, referral URLs, pages viewed, timestamps, and interaction data.
(e) Cookies and Similar Technologies:
We use cookies, pixels, tags, local storage, and similar technologies to operate the Services, measure performance, and understand usage patterns.
(f) Data Product Usage:
For data products or research tools, we may collect access logs, download records, query volume, and usage analytics to enforce license terms and protect our content.
3. How We Use Information
We may use information to:
• operate, maintain, and improve the Services;
• deliver newsletters, reports, and communications;
• process registrations, purchases, and payments;
• provide customer support;
• conduct analytics, research, and audience measurement;
• detect, prevent, and respond to fraud, abuse, scraping, automation, or unauthorized use;
• enforce our Terms of Use and protect our legal rights;
• comply with legal obligations and respond to lawful requests;
• develop new products, features, and services.
4. Legal Bases for Processing (Where Applicable)
Where required by law, we process personal information based on one or more legal grounds, including consent, performance of a contract, compliance with legal obligations, and our legitimate interests in operating and protecting the Services.
5. How We Share Information
We do not sell personal information in the traditional sense. We may share information with:
• Service Providers: vendors that perform services on our behalf (e.g., email delivery, analytics, event platforms, payment processors);
• Legal and Safety Disclosures: to comply with law, subpoenas, court orders, or to protect rights, safety, and property;
• Business Transfers: in connection with mergers, acquisitions, financings, reorganizations, or asset sales;
• Third-Party Platforms: where you interact with Real Reel content on external platforms, subject to those platforms’ policies;
• With Your Direction or Consent.
6. Cookies and Tracking Choices
You may manage cookies through browser settings. Disabling cookies may affect functionality.
We may honor legally required opt-out signals where applicable.
7. Data Retention
We retain personal information for as long as reasonably necessary to provide the Services, comply with legal obligations, resolve disputes, enforce agreements, and protect our interests.
Retention periods may vary depending on the nature of the data and legal requirements.
8. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect information. However, no system is completely secure, and we cannot guarantee absolute security.
9. Your Rights and Choices
Depending on your location, you may have rights to:
• access, correct, or delete personal information;
• object to or restrict certain processing;
• withdraw consent where processing is based on consent.
Requests may be subject to verification and legal limitations.
10. California Privacy Rights
If you are a California resident, you may have rights under applicable California privacy laws, including the right to know, delete, or correct personal information, and to limit use of sensitive personal information, subject to legal exceptions.
We will respond to verifiable requests as required by law.
11. International Users
If you access the Services from outside the United States, your information may be transferred to and processed in the United States or other jurisdictions where our service providers operate.
12. Children’s Privacy
The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted with a revised “Last Updated” date.
14. Contact Us
Questions or requests regarding this Privacy Policy may be directed to:
[email protected]
Part II – California Privacy Rights
Effective Date: February 1, 2026
This California Privacy Rights Addendum (“Addendum”) supplements the Real Reel™ Privacy Policy and applies solely to residents of the State of California. This Addendum is provided in accordance with the California Consumer Privacy Act, as amended by the California Privacy Rights Act (“CCPA/CPRA”). In the event of a conflict between this Addendum and the Privacy Policy, this Addendum shall control for California residents.
1. Categories of Personal Information Collected
In the preceding twelve (12) months, Real Reel may have collected the following categories of personal information, as defined by the CCPA/CPRA:
• Identifiers (e.g., name, email address, IP address);
• Commercial information (e.g., subscription or purchase records);
• Internet or electronic network activity information (e.g., interaction with newsletters, reports, websites);
• Geolocation data (approximate location derived from IP address);
• Audio, electronic, visual, or similar information (e.g., event recordings);
• Professional or employment-related information (e.g., affiliation provided during registration);
• Inferences drawn from the above information to understand interests or usage patterns.
Real Reel does not knowingly collect sensitive personal information for the purpose of inferring characteristics protected under California law.
2. Sources of Personal Information
We collect personal information directly from you, automatically through your interaction with the Services, and from service providers or third-party platforms used in connection with events, communications, or distribution.
3. Purposes for Collection and Use
Personal information is collected and used for the business and commercial purposes described in the Privacy Policy, including operating the Services, delivering content, processing registrations and purchases, analytics, security, license enforcement, and legal compliance.
4. Sale or Sharing of Personal Information
Real Reel does not sell personal information in exchange for monetary consideration.
We do not share personal information for cross-context behavioral advertising as defined under the CCPA/CPRA.
Accordingly, Real Reel does not offer an opt-out of sale or sharing for advertising purposes.
5. Sensitive Personal Information
Real Reel does not use or disclose sensitive personal information for purposes other than those permitted under the CCPA/CPRA, such as providing the Services, ensuring security, or complying with legal obligations.
6. Your California Privacy Rights
Subject to verification and legal exceptions, California residents may have the right to:
• Know the categories and specific pieces of personal information collected;
• Delete personal information;
• Correct inaccurate personal information;
• Limit the use or disclosure of sensitive personal information;
• Not be discriminated against for exercising privacy rights.
We will not deny services, charge different prices, or provide a different level of quality solely because you exercised these rights.
7. Exercising Your Rights
To exercise your California privacy rights, you may submit a request by contacting us at:
Email: [email protected]
Requests must include sufficient information to allow us to reasonably verify your identity. We may request additional information for verification purposes.
8. Authorized Agents
You may designate an authorized agent to submit requests on your behalf. Authorized agents must provide proof of authorization and may be required to verify the consumer’s identity directly.
9. Retention and Disclosure
We retain personal information only as long as reasonably necessary for the purposes described in the Privacy Policy and this Addendum, subject to legal requirements.
We may disclose personal information to service providers, contractors, and other parties as described in the Privacy Policy.
10. Updates to This Addendum
We may update this Addendum from time to time. Updates will be reflected by a revised effective date.