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After a year of splashy model showcases and proof-of-concept clips, AI-native short dramas are starting to look like a business. App-store data indicates in-app purchases for short-drama platforms approached $700 million in Q1 2025, nearly four times the prior year, with the U.S. responsible for roughly 49% of that
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⦿⦿ This is an information-only listing shared by Real Reel for our creator community. Please refer to the organizer’s page for full rules & deadlines. Official announcement (WeChat) linked below. Join Real Reel About International Short Drama Association: International Short Drama AssociationInternational Short Drama Association is a global non-profit organization
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⚈ ⚈ The first Falling for a Superstar (2024) was a quick, fizzy pitch: an ordinary woman falls for a Hollywood A-lister and has to navigate the glare that comes with him. Season 1 found an audience across short-video platforms and on AltaTV, the pay-per-episode app built for bite-size storytelling. Join Real
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Week of Sept 21–28, 2025
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Framing for market observers The export wave is no longer a curiosity. It’s a bifurcated market with two winning logics: scale (library density + paid distribution) and efficiency (high RPD/LTV from narrowly targeted users). Understanding which game a company is playing explains the leaderboard and where margins come from.
Insights.
Creator-first note: this piece is for writers, directors, and producers who want to understand short-drama marketing so you can build it into your storytelling. You don’t need to run campaigns. You do need to shape scenes and episode beats that marketing can lift, test, and scale without breaking your
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Week of Sept 14–21, 2025
Insights.
Advanced craft for vertical storytellers. Scene grammar over slogans.
Review.
⚈ ⚈ Watching Miss You After Goodbye felt like swallowing glass. Within a few episodes, I wasn’t just annoyed and then physically uncomfortable. My body wanted to quit, but my duty as a reviewer chained me to the screen. Join Real Reel What followed was a bizarre emotional rollercoaster: first nausea,
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Latest News About Vertical Micro Drama Industry
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On September 4, Chinese short-drama platform Hongguo Self-Production (红果自制) announced an “Actor Cooperation Plan.” The headline: actors won’t just get flat fees anymore, they’ll get revenue-sharing options, or guaranteed base pay plus upside, depending on how their projects perform. Agencies that bring in new talent will also be
Review.
⚈ ⚈ The Mafia Boss on DramaShorts is a perfect example of how to hook viewers fast and keep them scrolling for more. A Vertical Drama That Knows Exactly What It’s Doing Join Real Reel In the world of short-form storytelling, The Mafia Boss on DramaShorts is a perfect example of
